Using Google Base to Increase your Business Exposure

I only just this past week added my Etsy listings to google base. I made sure I followed the many tutorials that several fellow etsians have provided in the various forum threads - much appreciated. Let's Ets is a particularly good place to start.

One thing that I hadn't seen discussed was some of the important Contact and Payment information that can be added. If you leave those information blocks alone, then folks won't know that you accept Paypal or RME, for instance. Assuming you've already got your Etsy store items (or any items you're selling, regardless of your online store representation) listed in google base, go to the Settings Tab (the link works only if you're already signed into Google Base), then make sure you're in the Base Settings section. Toward the bottom of the page, under the blue heading for "New Items", you'll see subheadings for "Contact," "Location," and "Payment."

Editing "Contact" will allow you to set up your contact email and/or phone number. Click OK afterward.

Editing "Location" will allow you to insert where you're located, which gets translated to one of those little Google maps - cool! Again, click OK afterward.

Editing "Payment" will show folks what you accept for payment. Here's the rub: it only shows check, cash, wire transfer, and the major credit cards. There's nothing under the standard choices for money orders, Paypal, or Revolution Money Exchange (RME). There's a box for Notes, though - use it! And once again, click OK afterward.

Here's the final step, and it's important: be sure to click the "Save Changes" button at the bottom of the page! I forgot the first time, navigated away, then came back to find out I had to remember what I did the first time so I could re-enter it.

This time of year, I'm after all the marketing and advertising help I can get! I hope this helps you, too...